Metro Supply Chain has announced a multi-year partnership with Mr Fothergill's Seeds to manage its warehousing and fulfillment operations. This strategic collaboration encompasses Fothergill's seeds, tools and accessories business, supporting its business-to-business (B2B) and direct-to-consumer (D2C) operations.

"We are excited to support Mr Fothergill's ambitious growth journey," said Stuart Ager, Vice President and Managing Director of Metro Supply Chain UK. "With our deep expertise in supply chain management and investment in local assets, we are ready to elevate their customer service to new heights."

Located just five miles from Fothergill's UK headquarters in Newmarket, Metro Supply Chain's facility is equipped with the latest order fulfillment automation technology designed to improve service delivery, boost order accuracy and accelerate speed-to-market. This partnership will allow Fothergill's to improve customer experience, increase output capacity and reinvest cost savings into future business growth.

"Our new partner, Metro Supply Chain, brings an exceptional international reputation that enhances our ability to meet growing demand whilst maintaining high standards for customers. By outsourcing our supply chain operations, we're laying the groundwork for a stronger, more agile business—one that's focused on growing our brands, innovating our product offerings, and ultimately reaching more existing and new gardeners as a part of our purpose of "Helping Everyone Grow"," commented Michael Yates, Chief Executive Officer of Fothergill's.

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